Posts Tagged ‘Chicago Festival Ballet’

Case Study

After 14 years in the suburbs, Von Heidecke’s Chicago Festival Ballet (CFB) decided to bring their rendition of “The Nutcracker” to Chicago in 2005. With only three months left until the first performance date, they hired Ginny Richardson Public Realtions to launch the Chicago performance and promote the continuing suburban performances, at which ticket sales had begun to decline.

GR-PR swiftly introduced CFB to the city with 25 million media impressions, and helped increase ticket sales in the suburbs by 16.5 percent through strong media relations, careful image-building and creative positioning.

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(HINSDALE, IL) Chicago’s Jennifer Navarro of Ginny Richardson Public Relations (GR-PR) received two public relations awards in as many days.

She won a Skyline Merit Award from the Public Relations Society of America (PRSA) Chicago Chapter on Tuesday, May 15, and the Golden Trumpet Award from the Publicity Club of Chicago (PCC) on Wednesday, May 16.

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(HINSDALE, IL) – Ginny Richardson Public Relations (GR-PR) won three top awards at the 2006 Publicity Club of Chicago’s Golden Trumpet Awards luncheon, held Friday, May 5, 2006, at the Palmer House Hilton, Chicago. In attendance were more than 500 public relations executives from Chicago and suburbs. Awards were presented by Janet Davies, host of 190 North on ABC-Channel 7, and Bill Zwecker, entertainment reporter, on WGN-TV – Channel 9.

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Ginny Richardson Public Relations is a PR firm specializing in social media and media relations for business, healthcare, not-for-profit, arts and entertainment. Located in Hinsdale, IL, a suburb of Chicago.
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Can I Quote You?
“Working with Ginny is one of the best parts of my job. Besides the outstanding PR packages for which she is so well-known, Ginny can advise those of us on limited budgets about priority items, and how to avoid wasting resources on “low-return” efforts. The broad spectrum of her knowledge also makes her a trusted advisor in related areas such as corporate sponsorships and guest information materials. When it comes to events, Ginny is an invaluable resource to me and others in our organization.”
by Julianna Patterson Greer, Director of Special Events
 IL St. Andrew Society